Joybound’s CEO, Susan Lee Vick, was recently invited to make an appearance on the Pet Brand Podcast! Susan joined host Varnit Dhoundiyal, the founder of Pet Excel Marketing, a marketing agency dedicated to helping pet brands grow. The insightful discussion includes how Susan led a transformational rebrand that resulted in an 84% lift in KPIs — and how purpose-driven leadership can supercharge a pet-centric organization.
Listen to the whole episode by clicking the button below, watching it on YouTube, or by searching for the Pet Brand Podcast wherever you listen to your podcasts.
